Erke, the
Chinese tennis apparel company, has reached an agreement to become the
designated apparel supplier for Shanghai ATP 1000 matches during 2009-2013. The
Shanghai ATP Masters 1000 tournament, which occurs around October each
year, is second only to the world's four Grand Slam tennis tournament and
regarded as the top tennis tournament in Asian region.
According
to a statement from Erke, the tournament will attract 80 top class players for
competition including Rafael Nadal and Roger Federer in 2009.
Erke will
cooperate with ATP to develop and sale the franchised products for Master
Series, and organize tennis public programs to provide a platform for close
communication between tennis fans and world-class players. The total cost for
the investment is more than 100 million yuan ($14.6mm).
Hongxing
Erke Group, founded in June 2000, makes apparel under its “Hongxing
Erke” and “ERKE” brands.
