Element 21 Golf Co., which makes fishing poles as well as golf clubs,  launched a new fishing website www.carrotstix.com and www.e21fishing.com.

The new fishing website was designed and built by Lee Bailey Jr 007 Design Series. Bailey Jr is a 20 year veteran professional bass tournament angler who has competed at the highest levels in the sport. These include the Bassmasters Elite Series, FLW tours and 3 appearances at the Bassmasters Classic.

Element 21 said it chose Bailey for his extensive experience and understanding of the fishing consumer market. Bailey has become one of the leaders in the outdoors industry for his designs and branding intuitions. Baily''s many years of promotions and long time partners in the fishing industry keep him in tuned and on the leading edge of the outdoor promotional world.