Easton Hockey has tapped Tom Copeland as Western sales manager for Easton Hockey U.S. Among an array of other professional successes, Copeland recently served as the national director of sales at TaylorMadeadidas Golf where he significantly contributed to building the golf equipment brand into an industry leader and developing strong strategic partnerships between the brand and its dealer base.
“I am extremely pleased to welcome Tom Copeland to the U.S. sales management team and the Easton Hockey family,” said Tom Maher, vice president of sales, Easton Hockey U.S. “Tom brings working knowledge of how to help dealers achieve greater success by partnering with powerful brands such as Easton. He is a strong manager who enjoys supporting and developing sales representatives to achieve success. Tom plays hockey and has a deep passion for the sport, allowing him to utilize his experience on the ice to communicate important insights across the organization.”
Copeland will directly manage the Western sales team and lead the go-to market efforts in the Western U.S.
Easton Hockey will continue to receive exceptional leadership in the Eastern U.S., where long-standing industry professional and Easton veteran Rob Connerty will lead the brand in a similar manner.
“I am excited to work closely with Tom and Rob as Easton Hockey rededicates itself to establishing clear leadership in U.S. hockey sales,” said Maher.