The National Fastpitch Coaches Association (NFCA) has announced that Easton Diamond Sports LLC will continue its relationship with the association. The longtime official sponsor renewed with the association, signing a multi-year deal and will continue as the title sponsor for the NFCA’s Scholar-Athlete, Top Academic Team and Assistant Coach of the Year awards.
“The NFCA gives so many young coaches and players the opportunity to learn and network with the best of the best in our sport,” said Don Cooper, director of marketing/sponsorships – associations, Easton Diamond Sports. “Additionally, the annual Convention is the ultimate gathering of players, sponsors, manufacturers and coaches.”
Easton is the world’s leading manufacturer of baseball and softball equipment and one of the most iconic brands in these sports. Headquartered in Thousand Oaks, CA, Easton Diamond Sports manufactures bats, ball gloves, apparel bags, batting gloves, helmets, catcher’s equipment and related accessories.
The company’s commitment to innovation and game-changing technologies drove its growth to the No. 1 position, including the introduction of the first true aluminum bat in 1972. As a result of this commitment to R&D and its storied brand heritage, Easton has long-standing relationships with the Little League World Series, professional sports organizations and NCAA collegiate teams.
“The NFCA is thrilled to continue our partnership with Easton,” said executive director Carol Bruggeman. “Easton is an industry leader, associated with excellence. Our coaches are excited to see their ongoing commitment to the NFCA and its Convention. We truly appreciate their support of the fastpitch community.”
