To enhance consumer experiences and choices, several e-commerce brands unified under a new company, Omni Retail Enterprises. The partnership “aims to redefine and reignite legacy retail brands while putting innovation at the forefront.”
Omni reportedly operates a lifestyle portfolio of digital storefronts and communities, including home decor, apparel, health & wellness products, fitness & educational programs, among other areas. The company aims to “support consumers through various life stages by providing unparalleled products and services to millions worldwide.” Through developing “best-in-class commerce, content and community efforts,” Omni aims to “create solutions for everyday shoppers while harnessing the power of connection.”
“At Omni we strive for versatility and excellence,” said Raj Gupta, executive chair of Omni Retail Enterprises. “From product curation and cutting-edge technology to award-winning customer service and engaging content, we plan to provide customers and users with an unforgettable experience. We look forward to embarking on this new and exciting venture and connecting with millions of passionate customers along the way.”
Omni Retail Enterprises is a global e-commerce company with lifestyle brands that “elevate the shopping experience.” Omni is the parent company of Bodybuilding.com, Pier 1.com, DressBarn.com, and Mentorbox.com, and owns the intellectual property of Modell’s Sporting Goods, Franklin Mint, SteinMart, Linens-N-Things, and Ralph & Russo.
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