Dynamic Brands, the parent Company for The Bag Boy Company, The Baby Jogger Company, and AMF Golf, has acquired Long Beach, California-based Slotline Golf, Inc. As part of the acquisition of Slotline, Dynamic Brands will assume all assets from Slotline Golf, Inc., including patents, trademarks and other intellectual property, as well as inventory and marketing assets.


Dynamic Brands was established in 2004 to house innovative, high quality brand name products that are leaders in their respective fields.  The Golf Division, anchored by The Bag Boy Company — a leading designer and manufacturer of walking carts, travel covers and golf bags — has attained sales growth each year since the company was established.  The Golf Division also includes AMF Golf — a collection of high quality, value priced men’s and women’s golf clubs including junior sets, and The Leadbetter Training Aids — Manufacturer of the David Leadbetter Swing Setter.  The Slotline brand will be integrated into Dynamic Brands’ Golf Division as the performance putter line, whereby the golf executive team will be responsible for all operations, including; R&D, marketing, and all distribution and sales at green grass and retail locations worldwide. 


“The acquisition of the Slotline Company is the perfect complement to our existing golf brands, and it represents a major step forward in the Company’s business growth strategy,” said David Boardman, CEO Dynamic Brands.  “Slotline technology revolutionized the putter industry, making the brand highly revered, and the famous Inertial Putter has sold over 1,000,000 putters and has won numerous PGA TOUR events and professional tournaments around the globe, including the U.S. Open.  Through this acquisition we expect to not only enhance Slotline’s status in the golf industry, but to further Dynamic Brands’ position as a premier full-line equipment company in golf.”


Slotline is recognized as the Company that pioneered the “heel-toe” weighting system that uses multi-metals to produce exceptional putter balance resulting in a high “Moment of Inertia.”  High MOI — which has become the industry standard of putter designs today — results in greater accuracy and distance control, as the ball will roll true and stay on line.


Plans call for the Bag Boy/AMF Sales Representatives and the company’s worldwide distributors to carry the Slotline brand of high performance putters starting in 2008.  Additionally, new product development is already underway, as company executives plan to introduce a new line of Slotline high performance putters, incorporating unique designs and advanced technology, slated for the January 2008 PGA Merchandise Show. 


Slotline Golf will operate out of the Richmond, Virginia, Dynamic Brands Corporate offices which currently house The Bag Boy Company, AMF Golf and The Baby Jogger Company.