As part of its continuing success in re-imagining the brand, Dr. Scholl's Shoes celebrated fall with the grand openings of its first retail stores. On Oct. 17, three stores opened in Las Vegas, Ellenton, FL, and San Marcos, TX.
“Opening these stores provides us with a great opportunity to bring the
Dr. Scholl's Shoes brand directly to consumers,” said Keith Duplain,
senior vice president and general manager of Dr. Scholl's Shoes. “The
long-standing comfort properties of Dr. Scholl's, combined with modern,
casual styling, will help take consumers anywhere they want to go.”
The stores sell men's and women's sandals, casuals, boots and sport shoes. The stores also have a special section dedicated to providing men's and women's slip resistant Dr. Scholl's Work Shoes, as well.
To help consumers maintain a healthy, active lifestyle, the stores also offer an assortment of foot care products, including Dr. Scholl's(R) Massaging Gel Insoles, a variety of Dr. Scholl's(R) for Her footcare products, and Dr. Scholl's(R) socks. In addition, each of the stores features a Dr. Scholl's(R) Custom Fit(R) Orthotic Center, which uses Footmapping(R) technology to identify unique foot pressure points and arch type and then recommends a Custom Fit(R) Orthotic insert for all-day comfort.
Dr. Schools is owned by Brown Shoe Co.
