Dover Saddlery, Inc. hired James Cullen to the newly created position of executive vice president.

Cullen has over twenty five years of leadership experience in operations, finance and marketing, with particular expertise in the retail and distribution sectors including most recently, among others, Bakers Footwear Inc., and Reeds Jeweler, Inc.  Cullen served as chief restructuring advisor for Bakers.

“We are very pleased to bring James on board,” said Stephen L. Day, president and CEO of Dover Saddlery. “With his wealth of retail experience, James brings yet another positive dynamic to our experienced and talented management team. In addition to his business experience, James is an avid equestrian and I very much look forward to working with him as we continue our retail rollout.”