DIVERTsessions, an outdoor 45,000-square-foot action sports venue, will launch at MainPlace Mall in Santa Ana, CA for an initial three-month run this summer.
The venue begins construction on June 21 and will open to early access pass holders on June 26. A grand opening event is targeted for July 16 weekend.
“While action sports participation has been proven to positively impact children and youth, a lot of people aren’t able to participate due to how far away the mountains and ocean are from most urban areas and high cost of entry,” said David Monhait, co-founder and president, DIVERTbrands. “Rather than spend $200-plus for a day-pass at a mountain resort, which also requires reliable transportation, purchase or rental of equipment and additional costs for lessons, food and accommodations, we wanted to bring these experiences to families in their communities, provide the equipment and include skilled guidance all as a part of a very affordable session ticket.”
“DIVERT is an incredible experiential offering that we are excited to be able to debut here at MainPlace Mall,” said Cory Sams, General Manager, MainPlace Mall. “We’re honored that DIVERT has selected MainPlace Mall for its first-to-market location and that we will be able to share this exciting array of action sports and creativity-building exercises with our guests.”
Photo courtesy DIVERTsessions
