Dick's Sporting Goods has partnered with Celliant, which specializes in developing responsive textile technology for apparel, to launch a new line of Koppen men's and women's baselayers. The line will feature Celliant technology and is available exclusively at Dick's Sporting Goods.
Comprised of a unique blend of optically responsive materials embedded into the fibers' cores, Celliant technology harnesses the body's energy and re-emits it into the muscle tissue in the form of usable energy and far infrared light. Effects range from increased oxygen levels in the tissue, to balanced temperature, quicker recovery and healing, and heightened strength and athletic performance.
“We're thrilled to work with Dick's Sporting Goods on the launch of Koppen baselayers,” says Seth Casden, CEO of Celliant. “This venture allows us to bring our technology to a new demographic of consumers, through a brand they already trust and rely on for quality and comfort.”
Since its creation in 2008, Celliant's mission has been to create and bring to market products that benefit the health and performance of consumers. Their partnership with Dick's Sporting Goods is a natural fit, considering the retailer's commitment to continuously improve the quality of their products and to offer the best sporting and outdoor goods available.
The Koppen line of baselayer tops and bottoms retail for $50 each and are available for purchase at Dick's Sporting Goods stores nationwide and online at www.dicksportinggoods.com.
Celliant is a revolutionary, patented technology that harnesses and recycles the body's natural energy through the medium of fibers. Celliant's applied science utilizes a blend of minerals and proprietary ingredients that are embedded into the core of the fiber. Use of products containing this technology has been clinically proven to enhance tissue oxygen levels, improving athletic performance, sleep quality, health and wellness.
