Deuter has inked a strategic partnership with HydraPak to integrate customized hydration reservoirs and soft flasks designed by HydraPak into a range of its performance backpacks. Deuter expects to release the first product to the market in Spring 2025.
“Retailers and consumers know and trust the best-in-class hydration products from HydraPak,” said Jonathan Degenhardt, managing director at Deuter and Schwan-Stabilo Outdoor USA. “While we have offered hydration solutions across Deuter’s range for years, in HydraPak we’ve found a partner that shares our ethos in producing durable, reliable products with superior performance. This partnership not only offers consumers a higher quality product experience but also provides retailers with another point of recognition when they reach for a Deuter pack on the wall.”
Deuter expects HydraPak’s systems to integrate “seamlessly” into the brand’s backpack designs across six collections—AC Lite, Ascender, Race, Rogla, Shortail Speed Lite Pro, and Traick.
“We are thrilled to announce our partnership with Deuter as their official hydration partner. This collaboration underscores our commitment to constantly evolve and advance the methods by which people hydrate,“ said HydraPak CEO Matt Lyon. “By combining Deuter’s renowned outdoor gear with HydraPak’s innovative reservoirs, SoftFlasks and accessories, we are able to deliver custom-tailored products that meet the unique needs of athletes.”
Image courtesy HydraPak
