Deckers Outdoor Corporation announced that, Zohar Ziv, currently CFO and EVP of finance and administration, has been promoted to the newly created position of chief operating officer, effective January 1, 2008. The Company has initiated a search for a new CFO. Mr. Ziv will continue to function as CFO until a replacement has been appointed.

Angel Martinez, president and CEO, stated, “Since joining us in 2006, Zohar has played an integral role in implementing our growth strategy while spearheading several important initiatives that have strengthened our operating platform. In an effort to further maximize the global opportunities we believe exist for our portfolio of brands, help ensure we execute and achieve our strategic objectives, and better position the company for long-term success, we made the decision to enhance our management team with the addition of a chief operating officer. I am very confident that Zohar is the right person to fill this important role and oversee our expansion plans in the years ahead.”

Ziv has served as CFO and Executive Vice President of Finance and Administration since March 2006. Prior to joining Deckers Outdoor Corporation, he served as CFOwith EMAK Worldwide, Inc., a leading global marketing services firm and as CFO of Stravina Operating Company, LLC, a privately held company and the largest supplier of personalized novelty items in North America.

Deckers owns Teva, Simple and UGG.