Crocs, Inc. announced it paused its direct-to-consumer business, inclusive of e-commerce and retail operations, in Russia. The company has also paused the importation of goods into the country.

The company said it remains focused on providing support to its colleagues in the region. In Russia, all corporate and retail staff will continue to receive pay during this pause.

“Comfort is needed now more than ever and we’re pleased to make a donation to UNICEF to support those directly impacted by the war. Additionally, as a People Purposed organization, taking care of our employees remains a top priority,” said Crocs CEO Andrew Rees. “While our decision to pause all business operations in Russia was decisive, our commitment to doing the right thing is unwavering. Our hearts are with all those enduring this crisis and we hope for a swift and peaceful resolution to the war in Ukraine.”

Photo courtesy Crocs