Crocs, Inc. has expanded its sports licensing business by entering into an agreement with Major League Baseball Properties. The agreement, which covers both Crocs(TM) footwear and Jibbitz(TM) shoe charms, allows Crocs, Inc. to license the names and logos for all 30 MLB teams and related MLB properties with worldwide distribution rights.
Ron Snyder, CEO of Crocs, Inc., stated, “We are proud to partner with Major League Baseball Properties and we look forward to providing baseball fans with Crocs footwear and Jibbitz charms featuring their favorite team colors and logo. This agreement represents an important step in the evolution of our sports licensing business.”
“We are very pleased that Crocs is joining Major League Baseball as a licensee,” said Howard Smith, Senior Vice President, Licensing, Major League Baseball Properties. “Crocs has a proven track record of great products. We believe the combination of their products and the MLB brand is sure to result in a successful partnership.”
