Crocs Hires Erinn Murphy to Lead IR and Corporate Strategy

Crocs, Inc. hired Erinn Murphy as SVP of investor relations and corporate strategy effective September 5, reporting to EVP and CFO Anne Mehlman.

Murphy joins the organization from the investment bank Piper Sandler. Crocs said she has nearly 20 years of experience in the financial industry and a “proven track record of top research performance.” Most recently, Murphy was the managing director of Consumer Equity Capital Markets, overseeing the group’s consumer sector. She reportedly built her career on Wall Street as an equity research analyst, leading Piper Sandler’s global lifestyle brand coverage across nearly 30 stocks, including Crocs, Inc.

“We are thrilled to welcome Erinn Murphy to Crocs, Inc. as our head of investor relations and strategy,” said Mehlman. “Erinn brings with her a wealth of experience and expertise, having spent several years covering footwear and consumer sectors. Her deep understanding of market trends, consumer behavior, and investor dynamics will further strengthen Crocs’ investor relations efforts and help drive the company’s strategic growth initiatives.”

Crocs said that, throughout her career, Murphy has lent her expertise as a contributor to national news outlets, including Forbes, Wall Street Journal and CNBC. She also contributed to Piper Sandler’s “Taking Stock With Teens,” a consumer insights survey on Gen Z spending patterns and brand preferences. Murphy also eld roles at ExxonMobil.

“I am excited to be joining the broader Crocs family. Crocs is a brand I have studied since its IPO, and I have tremendous respect for how it has built a global, multi-generational, inclusive community around its iconic silhouette,” said Murphy. “The company has the rare combination of growth and robust profitability and continues to own the conversation around comfort footwear through its most recent HeyDude acquisition. I am looking forward to helping shape the future growth agenda for Crocs, Inc. while serving as the connective tissue between shareholders and the long-term strategic roadmap.”

Photo courtesy Crocs Inc.