Crimson Trace has appointed Michael Narus to the position of sales manager for the Great Lakes Region. Currently residing in Wisconsin, Narus brings over 15 years of experience in the sporting goods industry to his new role with Crimson Trace, where he will be responsible for maintaining and developing the company's excellent relationships with its retailers.
“Crimson Trace has a great reputation for innovative, World-class products, as well as really looking after their customers,” said Narus. “I'm delighted to be part of the team and excited to help introduce some of the great new products we have coming to market this year.”
Jeff Goddard, director of sales for Crimson Trace, believes Narus' expertise in the Midwest market will be an asset to the company. “Michael comes to us with in-depth knowledge of local market conditions, having built a solid network in his area through years of hard work in outdoor sports. We're looking forward to him developing his connections for Crimson Trace in order to bring the very best service to our dealers and their clients.”
