Columbia’s search for two new directors of toughness is open to European applicants for the first time, with the position based out of the U.K.
The two candidates awarded the position will embark on a nine-month adventure around the world to test Columbia’s range of performance products in extreme conditions. Directors of toughness serve as full-time beta testers, brand ambassadors and social media gurus.
Players from Manchester United will start the recruitment drive on September 27 by delivering a video message to the team’s social media fans while wearing the Columbia Sportswear x Manchester United outdoor apparel line. Candidates will then be challenged to interview in-person at one of the U.K.’s most remote locations – The Isle of Skye, Scotland – making this “The Toughest Interview (To Get To).”
Candidates eligible for employment in the U.K. will be able to register to interview online at columbia.com/toughjob. The final two applicants will be picked from four casting calls: two in the U.S., one in Canada and one in the U.K.
