Collegiate Pacific has entered into a multi-year, exclusive relationship with Hall of Famer and All-Time strikeout leader Nolan Ryan for the purpose of designing new products and marketing existing products to the institutional baseball markets. Ryan joins the company as Chief Baseball Product Consultant and will be featured on both product and marketing activities across the Collegiate Pacific family of wholly owned companies. Terms of the agreement were not disclosed but it is primarily a performance-based agreement which benefits both parties when products are produced and sold.
Commenting on the relationship, Adam Blumenfeld, President of Collegiate Pacific, stated: “This alliance is not a passive endorsement or promotional relationship. It is a multi-year, exclusive, product-oriented partnership where the Company will work with Nolan in testing and marketing existing products and developing new “best of breed” baseball products available to the institutional and consumer sport enthusiast markets. Given Nolan’s ownership of two professional baseball teams, there is the unique opportunity to design and test new products at the highest levels before introducing them to the markets. We intend to utilize the full breadth of our distribution including 1.5 million catalogs, 175 road sales pros, in-house sales teams and both existing websites/web affiliations and to-be-designed Nolan Ryan-specific web sites to introduce these products to the marketplace. Customers can expect the launch of the Ryan Express Pitching Machine, and Ryan Express In-The-Zone Pitching Target to be just a part of the suite of products introduced during the coming baseball season.
“In addition to the planned new product launches, anytime the company can associate itself — its catalogs and existing marketing presence — with an icon of the sport of baseball such as Nolan Ryan, it acts to differentiate Collegiate Pacific’s presence in the market and separate us further from the pack. For this we are grateful to Mr. Ryan for his willingness to participate in such an involved manner with the company.”
Mr. Nolan Ryan stated: “I am delighted to be involved with a company as innovative and multi-faceted as Collegiate Pacific. Our intention is to develop programs and products that will meet the highest standards of quality and performance for both teams and individual baseball enthusiasts. I look forward to a long and mutually beneficial relationship with the Company.”
