CenterStone Technologies, Inc. announced that Fresh Produce Sportswear of Boulder has gone “live” with the company’s EscapeTM software for their sales reps. The EscapeTM solution provides Fresh Produce with a business-to-business (B2B) ordering solution for their sales reps in North America.

It allows sales reps to view automated catalogs, check on the availability of product, place orders, and track and monitor the status of orders 24/7 by synchronizing the application, which runs on their laptop computers, with Fresh Produce’s back-office ERP solution via the World Wide Web.

“CenterStone’s installed base in the golf industry and their experience with logoed and customized apparel made them a natural fit with Fresh Produce’s market for custom screen-printed apparel,” said Sean Sweet, vice president of operations at Fresh Produce. “CenterStone’s EscapeTM application allows all of the orders that are submitted by our sales reps to be seamlessly integrated into our Blue Cherry ERP system. Sales reps can also easily see the status of their orders and are therefore a better resource to the specialty dealers in their territories. EscapeTM is a great tool that allows our sales reps to be more productive and to provide better service to their accounts. Not only have we realized significant cost savings by using EscapeTM, but we’ve been pleased with CenterStone’s high level of customer service and support. We value the fact that they worked with us to create a solution that best matches Fresh Produce’s specific business requirements.”

“We are truly excited that such a well-known apparel brand as Fresh Produce has selected CenterStone for their B2B solution,” said Tom Detmer, chief executive officer of CenterStone Technologies. “We interact with hundreds of sales reps on a regular basis and they are very vocal about their need for a B2B solution that runs remotely on their laptop computers, but which, at the same time, can be remotely synchronized with a company’s back-end ERP system so that they are better armed with the most up-to-date information when they call upon their customers – the specialty retailers. EscapeTM is a tool that provides a significant competitive advantage to sales reps and allows them to provide better service to their customers. After all, it is the specialty retailer that truly supports, promotes and protects the Fresh Produce brand, and being able to serve them better is an important part of the Fresh Produce brand promise.”