The VF Corporation brand formed a strategic partnership with L2 Brands, a manufacturer of collegiate and destination apparel, to expand its presence on college campuses nationwide this fall.
Category: Outdoor

Camping World Closes Deals on Two Additional Lazydays Locations
The company has closed on the asset and real estate purchase of Lazydays locations in Murfreesboro, TN and Vancouver, WA.

Solo Brands, Inc. Receives NYSE Non-Compliance Letter
Under the NYSE rules, the company’s Class A common stock will continue to be listed and traded on the NYSE during a six-month cure period, subject to the company’s compliance with other continued listing requirements.

Oberalp Group Names New Brand Director for Salewa
Nol Gerritse, a Dutch native and U.S. citizen, has held senior positions at Havaianas, Lululemon, Keen, Colgate, and Nike. His appointment is effective May 2.

Dillard’s, Inc. Forced to Control Expenses During Tepid Q4 Period
Net sales reached $2.02 billion for the 13-week fourth quarter ended February 1, compared to $2.12 billion for the 14-week prior-year Q4 period ended February 3, 2024.

Big Agnes Honors Kinetic Reps with Annual Rep of the Year Award
The Big Agnes Rep of the Year Award recognizes exceptional performance and Kinetic Representatives demonstrated this through remarkable year-over-year growth exceeding 50 percent.

Escalade, Inc. Sees Q4 Strength in Archery, Table Tennis and Fitness as Net Dips
The company completed the wind-down of its Orlando operations and terminated the facility lease in the fourth quarter. The company said these initiatives enabled us to reduce our owned and leased square footage by nearly 20 percent in 2024.

TJX Companies Ramps Up Sierra Store Count to 117 Doors
The TJX Companies, Inc., parent of the TJ Maxx, Marshalls, HomeGoods and outdoor-oriented Sierra retail nameplates, reported net sales for the 13-week fourth quarter ended February 1 were $16.4 billion, flat versus the 14-week fourth quarter of fiscal 2024.

EXEC: Big 5 CEO Looks for End of Weak Winter in Hopes of Spring Baseball Rebirth
The West Coast and Mountain state retailer continues to focus on managing the expenses within its control, considering the ongoing economic challenges, while it waits for the annual floor shift to spring sports and a hopeful lift from youth baseball season.

Camping World CEO Sees Green Shoots at End of RV Tunnel
Camping World reported combined new and used same-store unit sales grew for the second quarter in a row, with increased revenue, increased gross profit and improved adjusted EBITDA

Rocky Brands, Inc. Posts Flattish Q4 Growth After Shift in Distribution Model
Consolidated fourth quarter net sales increase 1.7 percent to $128.1 million, but grew 8.8 percent excluding certain non-recurring sales in Q4 2023 following the change to a distributor model in Canada and temporarily elevated commercial military footwear sales to a single customer.

Alterra Mountain Co. Names People Chief, President/COO for Experiences Unit
Headquartered in Denver, CO, the conglomerate of ski resorts, has hired Diane Neville as chief people officer (CPO) and Will Forbes as president and chief operating officer, Experiences Division.
Big 5 to Continue Closing Stores as Weak Q4 Sales Trends Drift into Q1
Same-store sales decreased 6.1 percent for the fourth quarter of fiscal 2024. For the fiscal 2025 first quarter, the company expects same-store sales to be down in the mid- to high-single-digit range compared to the fiscal 2024 first quarter.

EXEC: Salomon Sneaker Sales Exceed $1B in 2024; Winter Sports Equipment Falters
Salomon footwear and apparel now represent approximately two-thirds of the Outdoor Performance segment that also includes the Salomon, Atomic and Armada snow sports equipment brands, up significantly from the 54 percent share in 2022.

RVIA: Manufacturers Survey Finds Strong Double-Digit Towable Shipments in January
The RV Industry Association reported in its January 2025 Survey of Manufacturers that total RV shipments ended the month with 27,629 units, an increase of 21.9 percent compared to the 22,674 units shipped in January 2024.