St. Croix Rod announced the hiring of Tom Larimer as fly fishing brand manager.
Category: Outdoor
Sellmark Acquires Inforce
Sellmark announced that it had acquired Inforce, a lighting solution brand designed to meet the needs of law enforcement, military, security agencies and outdoorsman.
Sportsman’s Warehouse Appoints Chief Information Officer
Sportsman’s Warehouse Holdings, Inc. appointed Sruti Patnaik as chief information officer leading its information technology efforts and building out its omni-channel capabilities. She was at Ross Stores.

Big Agnes Opens European Headquarters; Appoints International Operations Manager
Big Agnes announced the opening of its new European headquarters in Amsterdam. The Colorado-based outdoor equipment brand said it will be able to dedicate more resources to directly serve the core European markets. The office is led by International Operations Manager Fred van Drie.
Catrike Adds To Sales Team
Catrike, the maker of recumbent trikes based in Orlando, FL, added industry veterans Carlos Pereyra and Darrell Cunningham to its sales team. They join Kristin Dismuke to round out the group.
REI Appoints Chief Supply Chain Officer And General Counsel
REI Co-op announced that it hired Sylvia Wilks as senior vice president, chief supply chain officer and Minnie Alexander as vice president, general counsel and corporate secretary, effective May 23 and on May 31, respectively.

Gregory’s Sales Decline 4 Percent In First Quarter
Samsonite International S.A. reported sales in the first quarter ended March 31 at Gregory reached $15.1 million against $15.8 million a year ago, a decline of 4.0 percent on a reported basis. Sales were flat on a currency-neutral basis.
EVent Fabrics Expands Sale Team
EVent Fabrics announced the expansion of its sales team in North America, Southern Europe and China. Joining the company are Temo Reyna, senior sales manager for North America, Lily Li, sales manager China, and Cristian Massignani, sales agent, in Southern Europe.
Recco Hires New Partnership And Sales Developer
Recco AB has hired Paul Rosenquist as its new partnership and sales developer. He previously worked as sales tools and sales events manager at Thule.

Outdoor Retailer Summer Attracts Over 550 Brands For Upcoming Show
Outdoor Retailer said more than 550 brands are exhibiting at Outdoor Retailer this summer in Denver, with over 20 percent representing new exhibitors.

Bemis Acquires France-Based Company, Protechnic
Bemis Associates, the 110-year-old adhesives and specialty films company based in Shirley, MA, and design partner to leading outdoor, sportswear, performance, luxury, and lifestyle brands worldwide, has acquired Cernay, France-based manufacturing company Protechnic.
Tentree Hires Former Backcountry Exec As President
Vancouver, BC-based Tentree hired former BackCountry executive, Diana Seung,

JD Sports Sees Strong Start To Year
JD Sports Fashion Plc. said same-store sales grew more than 5 percent in the first 14 weeks of the new financial year to May 7.

Leatt Corp. Announces Recording Breaking Results For Q1
Leatt Corporation, a maker of protective equipment for action sports, reported net income doubled in the first quarter ended March 31 as sales surged 88 percent.

Thule Raises Long-Term Growth Goals
Thule Group raised its long-term growth targets after reporting sales jumped 38 percent on a currency-neutral basis in 2021. The higher growth target also reflects its plan to enter two new categories, car seats and dog transport products.