David Katz, VP and GM of consumer mobile for Groupon, is joining Fanatics, the fan e-commerce website, as its SVP and GM of mobile, according to a report from TechCrunch…
Category: Outdoor
New Balance Announces Sponsorship with the MIT Media Lab
New Balance announced a multi-year sponsorship with the MIT Media Lab. The Media Lab will be used as a tool to spark creativity within New Balance’s Studio Innovation Center, based in Lawrence, MA…
Weather Cut Jarden’s Replenishment Sales in Q2
Jarden Corp. reported sales at its Outdoor Solutions segment declined in the second quarter, as a wet cold April and May suppressed sales of baseball, camping and fishing gear during its peak shipping season…
A.T. Cross Targets Watersports Brands
A.T. Cross Company plans to plow some of the proceeds from the pending sale of its legacy Cross pen business into acquiring other performance optical and water sports brands that compliment its booming Costa sunglass business, the company’s CEO said
Study: Top Cyclists, Wall Street Traders Cheat for Same Reasons
Cyclists who dope in the Tour de France do so for the same reason traders on Wall Street might cheat—because of extreme pressure to perform, according to a new University of California, Davis, study…
North Face Partners with Jackson, WY Gym on Mountain Athletics Collection
The North Face has partnered with Mountain Athlete gym in Jackson, WY to inform product development for its new Mountain Athletics line of apparel and footwear…
Columbia Sportswear Narrows Q2 Loss; U.S. Posts Gains
Columbia Sportswear Company announced net sales of $280.5 million for the quarter ended June 30 were down 3 percent compared with a year earlier as declines in sales overseas more than offset gains in North America. U.S. sales increased 6 percent to $139.
FootBalance Enters Footwear Market with Custom Sandals
FootBalance announced its entry into the footwear industry by unveiling the first sandal to be 100 percent custom molded to the consumer’s unique feet in fewer than 15 minutes…
Bass Pro to Open Outpost Store Near Augusta
Bass Pro Shops, McKnight Properties and Columbia County announced Bass Pro will locate its 4th Georgia store in Columbia County near Augusta, GA. The new 50,000 square-foot Bass Pro Shops Outpost…
West Marine’s Q2 Impacted by Unfavorable Weather
West Marine, the largest specialty retailer of boating supplies and accessories, said comparable-store sales slid 2.7 percent in the second quarter as continued unfavorable weather reduced recreational boating usage…
Jarden Outdoor Q2 Sales Quelled by Weather
Jarden Corp. reported a decline in sales in the second quarter at its Outdoor Solutions segment, which owns 21 sporting goods brands, including Coleman, ExOfficio, Zoot, K2, Marmot, Rawlings and Shakespeare…
Amer Sports Q2 Revenues Climb 9 Percent
Amer Sports, which owns Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto and Precor, reported sales increased 9 percent in its second quarter. The fastest growth took place in Sports Instruments, up by 31 percent, Apparel, up by 22 percent, Fitne
Altamont Capital Installs New CEO at Dakine
Altamont Capital Partners appointed former Nike executive Leslie Lane to the role of chairman and chief executive officer at Dakine a day after acquiring the company from Quiksilver. Lane replaces Francois Carrete, who resigned as president at Dakine afte
Brunswick Corp.’s Q2 Sales Advance 4 Percent
Brunswick Corporation reported net sales increased 4 percent in the second quarter, led by outboard marine products, marine parts and accessories, fitness equipment, and U.S. retail bowling. Adjusted operating earnings increased 12 percent…
New Balance Introduces Game Changer Award
New Balance announced the introduction of the Game Changer Award, a scholarship program to recognize high school athletes who are dedicated to “Changing the Game” both on the field and in their communities. Voting on 4 finalists homemade video
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal