Hyperlite Mountain Gear hired John Schafer as full-time director of operations to enhance its outdoor gear manufacturing operations in Maine…
Category: Footwear
Brilliant Bicycles Raises $1.5 Million in Seed Capital
Brilliant Bicycles, a Los Angeles company that sells entry-level bicycles direct to consumers via the Internet, has raised $1.5 million in seed capital from six investors including Aspiration Growth…
Sweet Protection Retains Smak Strategies for Whitewater Category PR
Smak Strategies to lead strategic communications and media relations for industry-leading whitewater helmet and apparel brand Sweet Protection…
Sanuk Hires Southern California Rep
Sanuk, a division of Deckers Brands, announced that sales veteran Bobby Lockhart has been appointed to oversee the brand’s sales for Orange County and San Diego…
Academy Sports + Outdoors Begins Succession Planning
Academy Sports + Outdoors has begun planning for the succession of its president and CEO, Rodney Faldyn, who joined the retailer in 2006 and was appointed CEO when affiliates of Kohlberg Kravis Roberts & Co. L.P. (KKR) acquired a majority stake in Academ
Hydrapak Taps A52 Warehousing as Canadian Distributor
Hydrapak has established a warehousing and distribution relationship with A52 Warehousing of Langley, British Columbia to meet growing demand for its hydration systems in Canada…
Mizuno USA Appoints VP of Brand Marketing and Management
Mizuno USA appointed 20-year marketing and business veteran Mark M. O’Brien as vice president of brand marketing & management. O’Brien will lead all of Mizuno USA’s marketing efforts…
ZG Collective to Distribute Melon Helmets in North America
ZG Collective LLC has been named the North American distributor of Melon Helmets, a line of German engineered cycling helmets…
OIA Releases Consumer Segmentation Report
Outdoor Industry Association released Friday, May 29 the OIA Segmentation Full Report, providing access to all research data from its 2014 attitudinal consumer segmentation study…
Report: Manhattan’s JackRabbit Shifting Away from Tri Merchandise
According to the report in the New York Times, JackRabbit Sports, acquired by Running Specialty Group in March, is phasing out swim and bike offerings popular aimed at the triathletes crowd. The Manhattan-based store will shift to focus even more on runni
Fitbit Seeks $3 Billion Valuation
Fitbit plans to sell nearly 30 million shares in its initial public offering at prices between 14 to $16 a share, according to its updated filing with the Securities & Exchange Commission. At the top end of that range, Fitbit's IPO would take in $477
Boot Barn Acquires Sheplers
Boot Barn Holdings, Inc. entered into a definitive agreement to acquire Sheplers, Inc., a 116-year old western lifestyle company with 25 retail locations across the United States and an e-commerce business, for a purchase price of $147 million in cash…
Brooks Running Survey Finds Friends Trump Fitness Trackers
According to a survey from Brooks Running Co., 32 percent of Americans say they’d choose a friend as their go-to training partner, followed by 24 percent a digital fitness tracker, and 20 percent…
Wolverine Worldwide Announces CFO Transition
Wolverine Worldwide appointed Michael D. Stornant as senior vice president, chief financial officer and treasurer, effective June 12. He will succeed Donald T. Grimes, who has resigned his position to become executive vice president, chief operating offic
Running USA: Thousands to Participate in National Running Day
National Running Day, a coast-to-coast celebration of running and a collaboration with top U.S. running organizations to promote running as a healthy and accessible form of exercise, will take place on Wednesday, June 3, it was announced today by Running
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