THC Design and Chris Bradshaw will advocate for the overturning of athletic policies that ban athletes from using medical cannabis to manage their pain.

Writer: Carly Terwilliger

THC Design, a breeder and cultivator of estate-grown cannabis in California, has teamed up with legendary professional snowboarder Chris Bradshaw. THC Design and Bradshaw will advocate for the overturning of professional and amateur athletic policies that currently ban athletes from using medical cannabis to manage their pain.

“We are excited to work with Big Bear’s best,” said THC Design President and Co-founder Ryan Jennemann. “Chris is a legendary snowboarder, but he’s also  been an amazing advocate of medical cannabis too. He shares our belief that it is high time more athletic organizations update their approach to pain management. Pushing highly addictive prescription pain killers, which can often be accompanied with debilitating side effects, on athletes, especially when there are far safer medicinal alternatives available, is not sound policy. We believe athletes should have the right to make their own responsible choices regarding their health.”

“I am excited to work with THC Design and hopefully help encourage more athletes to explore medical cannabis as an option to treat chronic and acute pain,” said Bradshaw. “Failed policies of the past nearly stripped one of the world’s best snowboarders, Ross Rebagliati, of the first Olympic gold medal at the 1998 Winter Games, and by sharing my own personal story of how cannabis has helped me manage my pain from injuries I received while boarding, I hope to inspire others to feel safe enough to come out of the ‘green closet’ and join us in fighting for what is right.”

The International Olympic Committee (IOC) has expanded its cannabis policy, although cannabis is still listed as a banned drug by the World Anti-Doping Agency (WADA), the organization that drug tests at the Olympics and other sporting events. However, WADA increased its bar for a positive test in recent years.

Recently, there have also been other steps made by influencers in professional sport leagues. In April, Dallas Cowboys owner Jerry Jones told a meeting of team owners that the NFL should lift the prohibition of cannabis use. Cannabis, however, remains a collective bargaining issue, meaning that NFL players must make a concession in exchange for changes to the NFL’s policy, according to NBC Sports.

Photo and video courtesy THC Design