Canada Goose, which makes down-insulated outerwear for extreme cold climates, unveiled Wednesday its first North American store-in-store at Paragon Sports in New York City.


Occupying nearly 20 square meters, it displays a large assortment of Canada Goose products-parkas, jackets, vests, coveralls, pants and accessories. The design resembles a photo gallery with portraits of the company's favourite enthusiasts.


“We are thrilled to collaborate on our first North American shop-in-shop with New York landmark and longtime partner Paragon Sports,” says Kevin Spreekmeester, Marketing Vice President of Canada Goose. “This is a testament to our rapid growth in the United States and we already have plans for our next shops!”