Buy.com Inc. announced that it has significantly expanded its product offering by launching a Sports Store, giving customers access to 65,000 new products from top brand names in the sporting goods marketplace.

“The opening of our Sports Store signifies Buy.com’s entrance into a whole new area of consumer products and further establishes us as a destination for much more than consumer electronics, computer and entertainment products,” said Brent Rusick, chief operating officer at Buy.com.

The Sports Store offers a variety of top products for team sports, water sports, winter sports, hiking, hunting, fishing, exercise, running, tennis and golf. Sports and fitness apparel and footwear will also be available.

The Sports Store will offer Wilson, Adidas, Puma, New Balance, Fila, Penn and Speedo. In addition to sporting goods, Buy.com’s Sports Store will also offer recreational products such as patio and deck accessories and indoor/outdoor games such as table tennis and numerous board games.