Bushnell Outdoor Products announces that Zach Fleer has joined Bushnell as assistant product manager for trail cameras.

In his new role, Fleer will assist with trail camera product development, from concept to commercialization, as well as product line management for Bushnell, Primos, Simmons, and Tasco trail cameras.

Fleer brings both a strong passion for hunting and work experience in the hunting and shooting industries. Prior to joining Bushnell, he spent the last year at W.L. Carter Co. as a product representative and two years prior to that at Midway USA as a product specialist.

“With the continued rapid growth in the trail camera market, we’re excited to bring Zach Fleer aboard to help us maintain our industry leadership, says Jordan Vermillion, Bushnell product director. “Zach’s product management experience, background in our industry and passion for the outdoors make him a great fit for our team.”