Buck Knives of Post Falls, Idaho has selected CenterStone Technologies, Inc.s iVendix software application. iVendix will provide Buck Knives with a business-to-business (B2B) online ordering solution for their retail dealers and sales reps in North America. When Buck Knives goes “live” on the application later this year, dealers and sales reps will be able to view automated catalogs, check on the availability of product, place orders, and track and monitor the status of those orders using iVendix since it is accessible 24/7 via the Web.
“Since 1902 the Buck family has been proud of the service that it provides to the specialty retail community. To continue this tradition of superior customer service in todays business environment, Buck Knives needs a reliable B2B ordering tool,” said David Visnack, Vice President of Marketing for Buck Knives. “In our mind, a proven solution is one that retailers will quickly adopt, and in outdoor recreation and sporting goods CenterStone has rapidly become the industry standard. With many thousands of specialty retailers already using their Web-based application, we are confident that Buck dealers will also be quick to embrace CenterStones iVendix solution. And because this new solution is internet-enabled, and available 24/7, our dealers will be able to spend more time during the day on their shop floors with their customers and still be able to conduct business with Buck Knives after normal, retail business hours. We want our dealers to see product availability and be able to place orders 24/7. Having the best products has always been an important tradition of the Buck family, but being easy to do business with, will also help Buck Knives continue to set its brand apart, and it will contribute to the ongoing success of our specialty dealers. With this new sales order management solution, Buck Knives expects to take a leadership role by setting a new standard for customer service in the hunting and fishing industries.”
“We are honored that such an iconic and storied brand as Buck Knives has selected CenterStone for their B2B solution. C.J. Buck, Dave Visnack and the whole senior management team at Buck clearly understand the importance of this initiative, which will help Buck Knives continue to maintain its leadership position in the hunting, fishing and outdoor recreation space,” said Tom Detmer, chief executive officer of CenterStone Technologies. For over 100 years, specialty retailers have helped Buck Knives build their world-renowned brand. Buck Knives understands the value that this distribution channel provides in supporting, promoting and protecting the companys brand identity. We are truly excited and pleased that Buck Knives has chosen to partner with CenterStone to help with their continued growth in specialty retail.”
“We interact with hundreds of specialty retailers every day, and they are very vocal about wanting to conduct business at their convenience on a 24/7 basis using the CenterStone B2B solution. According to our most recent retail survey results, 54 percent of retailers spend more with vendors who have online ordering systems like CenterStones, and they spend, on average, 13 percent more with these vendors. Our iVendix solution delivers a large and extensive user community that is continuing to grow at a very rapid pace. And it is the adoption rate by this user community that will drive the ROI for Buck Knives and will help them continue to grow their brand in the specialty retail channel,” Detmer said.