Brunton Outdoor updated and upgraded their website with simplified navigation for finding gear, a “News and Reviews” section for quick Brunton updates, and a much improved image library for speedy image downloading by retailers and media.

“In this day and age, you need to have an easy to use yet highly engaging online presence if you want to stay competitive,” said Dani Schafer, marketing manager for the Wyoming-based brand.  “The Internet has become instrumental in researching and buying outdoor equipment, and our new website helps Brunton fans do just that quickly and easily.”

The new site launches along side a recently revamped advertising and retail packaging initiative, creating a consistent presentation that reinforces the Brunton brand, highlights individual product strengths, and clarifies differentiating elements between Brunton other manufacturers.

Highlighting the breadth of Brunton’s equipment offering while keeping the different product categories easily discernible, makes it simple for consumers to find the outdoor gear they need for any outdoor activity.