The Boulder Outdoor Specialty Group (BOSG), a collection of six cornerstone outdoor industry brands, has added Andy Russell to their inside team of sales managers.

 

Based in Bishop, CA, Andy will be tasked with assisting current BOSG clients and opening new accounts in CA, AZ, NV, and HI.
 
“Andy’s extensive outdoor industry sales experience will truly be an asset to our family of brands and our sales team.  We’re excited to have him on board,” said Kenny Ballard, president of the BOSG.  “As a dedicated territory sales manager with the BOSG, Andy will have an intimate knowledge of all our brands, giving him an opportunity to excel in his new position.”
 
As an employee and member of the BOSG team, Andy will take an active roll contributing to the companies’ overall strategic initiatives, assisting with product development and innovation, and enhancing the Boulder Group’s overall performance.
 
An independent sales representative for Sierra Designs before his current position with the BOSG, Andy got his start selling outdoor equipment as a rep with The North Face.