Bogs Footwear recently announced the hiring of Kevin Kious as vice president of sales. Kious will work to lead the brand’s next phase of growth in the sector, including farm, service and safety categories. With this appointment, Bogs is taking its initial steps to addressing a need in the work market for footwear with unparalleled comfort and durability.

“We’re thrilled to have Kevin join the Bogs team as we re-focus on the work side of the business. As our volume doubled in the past five years, growth was primarily in the casual outdoor market. The work market is an untapped opportunity. Kevin’s expertise and leadership will significantly drive business in the work sector while elevating the Bogs brand,” said Dustin Combs, President, Bogs.

Kious has worked for more than 30 years in the footwear industry with experience at Timberland PRO and Keen Footwear. His core industry experience along with a passion for the outdoors makes him a perfect fit for the Portland-based footwear company.

“With its roots in farming, Bogs is well positioned to more aggressively pursue the work sector. I look forward to growing their business and helping to shape a work specific line that leverages Bogs’ core technologies. There’s a huge opportunity to grow within Bogs’ existing channels while also expanding into new distribution that recognizes and values Bogs’ unique heritage and product offerings,” said Kious.