Blizzard, the Austrian ski producer, will have a new owner on April the 1st, 2005. IQ-Sport GmbH will take over 100% of BLIZZARD from the RVS (Raiffeisenverband Salzburg). The Stöckl-Group holds 66% of the IQ-Sport GmbH, the remaining 33% belong to Ing. Karl Hofstätter, who will become managing director of Blizzard Sport GmbH.
The Stöckl-Group, is an Austrian company in the woodworking industry. It holds the majority of shares of the IQ-Sport GmbH. Situated in Lower Austria, Stöckl worldwide employs 1,700 people.
Concerning the the new strategy for Blizzard, The Stöckl-Group said, “In the future we plan to advance the site in Mittersill into an outstanding center of innovation. The worldwide Blizzard sales and marketing activities will also be managed from our specialists in Mittersill. We are convinced that during the last few years Blizzard built up a perfect basis to create a really exceptional brand now.”