Blaser Group USA is now overseeing sales and marketing operations in Canada for the Blaser, Mauser and Sauer brands. The consolidation of operations in the North American market strengthens the group as it expands the distribution of its German firearms brands.

Outdoor Escape Sales will handle all commercial sales for Blaser, Mauser and Sauer in Canada. Calgary Shooting Center will manage the service and repair.

“We have seen significant growth in the Canadian market for the Blaser Group brands and are excited to add J.P. Sauer and Mauser to the product portfolios of our fine Canadian neighbors,” said Jason Evans, CEO of Blaser Group. “As we continue to introduce innovative new products, Canadian consumers will see broader availability in addition to improved service and technical support as a result of our partnerships with Outdoor Escape Sales and Calgary Shooting Center.”

“We have been representing Blaser here in Canada since 2017 and are thrilled to now add Mauser and Sauer to our portfolio,” said Chris Weidenfelder, owner of Outdoor Escapes Sales. “Mauser and Sauer are iconic firearms brands that represent a level of quality Canadian customers are not used to seeing at these price points, and this will allow us to reach a much broader group of hunters and shooters.”

Photo courtesy Blaser