Blackcrows, the French ski brand and maker of performance ski products and apparel, opened its first U.S. pop-up shops in collaboration with Rapha in Boulder, CO, and Seattle, WA, on November 1.
The pop-up shops at the Boulder and Seattle stores will remain open through the winter season.
“We are excited to bring the Blackcrows nest experience to the U.S. with our first pop-ups in Boulder and Seattle, two cities that embody the pursuit of pleasure our brand stands for,” said Pat Sherlock, president of Blackcrows. “Partnering with Rapha allows us to celebrate two treasured pursuits—skiing and cycling—while creating a space for locals to engage with Blackcrows and prepare for the upcoming winter season.”
The Blackcrows pop-up shops will carry the brand’s full product line, including the latest skis, apparel and accessories, including the redesigned Corvus ski, the Mirus Cor and the debut of the Octo and Octo Birdie models. Blackcrows will have its “ski experts” on hand to answer questions and assist customers with product selections.
Blackcrows will host a Corvus community launch celebration on November 14 in Ralpha’s Boulder store and on November 12 in its Seattle location.
“We are excited to welcome Blackcrows into our Boulder and Seattle Clubhouses, sharing in the celebration of local culture and multisport adventures in the Rocky Mountains as well as our PNW outpost,” said Brandon Camarda, marketing manager, Rapha.
Image courtesy Blackcrows
