Bite Footwear obtained an agreement with Superfeet to be the exclusive distributor of Superfeet insoles to the United States golf industry. The relationship between the two companies is a natural fit: both Bite and Superfeet focus on developing functional, biomechanically correct products for the feet. The two companies initially began working together in 2003.

“Superfeet is the #1 doctor recommended insole and the perfect complement to Bite’s golf line,” said Bite Owner and Founder, Dale Bathum. “By distributing Superfeet to the golf industry, we are now able to offer our customers a full service solution for their feet.”

Superfeet is looking forward to expanding their presence in the golf industry. “Bite has established themselves as the premier ‘foot solution’ company in golf. As such, Bite is the right choice to distribute Superfeet to the industry,” said Evan Wert, Superfeet’s Vice President of Global Marketing and Sales. “We believe working with Bite will increase Superfeet’s recognition while providing golfers with a one-stop shop for foot comfort.”

Superfeet can be used with almost all of Bite’s golf styles, from the tried and true Classic Comfort and Air Conditioned lines, to the new state-of-the-art Y-Zone and Orthosport sandal models. The combination of Superfeet insoles with Bite Footwear result in less-fatigued feet, so people can enjoy long hours on the golf course without the distraction of foot pain and exhaustion.

“The best part of working with Superfeet,” said Bite’s Director of Golf Tom Gocke, “is the additional benefit we can provide our customers. Who wants to be worried about their feet instead of focusing on their game?”