Based on registration numbers, officials from Big Rock Sports are expecting a strong turnout for their annual 2018 Fishing and Shooting Shows, which will be held in Las Vegas, NV from January 3–5 and Raleigh, NC from January 5–7.

Big Rock Shows give outdoor retailers exclusive access to the industry’s widest variety of freshwater and saltwater fishing, camping equipment and shooting sports products. Attendees will also learn of three huge announcements that will cover exciting news about enhancements to future Big Rock Shows, a major expansion in the company’s fundraising efforts and a new cutting-edge tool to streamline customer ordering.

“We’re happy to see that registration, overall, is up for our January shows,” said Mitch Mitchell, vice president of marketing and customer experience at Big Rock Sports. “I believe it confirms the optimistic responses we received from customers who participated in our 2018 State of the Outdoor Industry Survey. Those retailers are very bullish on the economy and outdoor industry.”

Retailers at both shows will get the full Big Rock Show experience. There will be hands-on demonstrations of Big Rock’s retail services, including marketing, branding and opportunities to create customizable merchandise for their stores. Customers can meet and network with manufacturers, other outdoor retailers and the Big Rock Sports executive team. Attendees will also discover exclusive show specials and some of the best prices of the year on the products for the upcoming fishing and hunting seasons.

“Our Merchandising Team has been working around the clock to select the Hot Profit items and the deals look really good for attendees,” said Mitchell. 

The January shows are exclusively for Big Rock Sports customers. For those interested in registering for the show, visit