Bergans USA LLC has hired Ryan Raymond as its Rocky Mountain territory manager.

“The Rocky Mountain area is our North American home, and is a key market for us,” said Keith Patterson, Bergans USA's vice president of sales and marketing. “Ryan's knowledge and understanding of our customers' business and his history of providing them with great service is what we are looking for to continue to grow the Bergans brand in the territory. He will be working out of our office here in Longmont, so his daily experience and input will help use refine our sales support programs nationwide.”

Raymond's experience was gained through independent sales representative, technical rep, customer services manager, store manager, and ski and camping retail buyer positions with companies such as Woolrich, Aetrex Worldwide, Dynafit North America and Pine Needle Mountaineering. Raymond also holds numerous outdoor safety certifications in avalanche safety, swift water rescue and wilderness first-aid.

“As an outdoor guy and as a business person, I'm excited about the broad range and quality of products Bergans offers. The price points are right, product features are right, and the company is a true outdoor brand. I'm looking forward to helping Bergans and its retailers grow,” said Raymond

Established in Longmont, CO as a wholly owned subsidiary of Bergans of Norway in January of this year, Bergans USA LLC is expanding its sales force to support its North American growth plans. In February, Bergans USA added independent reps Bob Kirkup (Eastern Canada), Terry Mullins (Upper Midwest) and Kurt Watkins (Pacific Northwest) to its existing sales team of Loretta Sutter (Northeast), and Melanie Whittall (Western Canada).