Charlotte-based Belk, Inc., the nation’s largest family owned and operated department store, announced that the menswear collection from NFL quarterback Cam Newton is now available in 133 Belk stores and on belk.com. The exclusive collection, MADE Cam Newton, offers fashion-forward, versatile, professional and sportswear apparel options for men.
“Professional athletes continue to be fashion icons and shape international trends, and Belk is excited to bring this fashion-forward collection to our customers,” said Kathryn Bufano, president and merchandising officer for Belk. “Cam Newton is a modern, Southern man with a great sense of style. He is a perfect partner for Belk because he demonstrates strong integrity and a commitment to community.”
Both men’s sportswear and suiting are part of the collection. Complete suits are $500, while suit separates range from $80-$240 and ties are $50. The sportswear collection will offer tees between $28-32, polos between $40-45, and long sleeve woven shirts between $60-65. Shorts begin at $50 and pants are $60. Jackets are also available for $120.
“As a man born and raised in the south, Belk has always been a benchmark
for quality apparel and a destination for clothing that is both
functional and stylish. Developing a collection for Belk was a natural
fit from the beginning, and we designed the MADE Cam Newton collection
with an authentic approach,” said Newton. “I understand the customer
because I am a Belk customer-I think that authenticity is going to be
paramount to this collection’s success.”
“MADE Cam Newton is a cornerstone of Belk’s private brands strategy,” said John Thomas, Belk executive vice president, private brands. “We are looking forward to its success and to continuing our relationship with one of sport’s emerging style icons.”