Bass Pro Group announced an agreement to acquire Fishing Holdings, LLC, a manufacturer of fishing boats that include Ranger Boats and the Stratos and Triton boat brands from Platinum Equity.
The agreement combines popular fishing boat brands that are recognized internationally. It also creates another connection between two industry leaders, Bass Pro Shops founder/CEO Johnny Morris and Ranger Boats founder Forrest Wood, who are dedicated fishermen, conservationists and entrepreneurs. Years ago the iconic outdoorsmen both began fishing on the White River and White River Chain of Lakes in the Ozarks and even fished together in the first National BASS Tournaments.
“This partnership brings added long-term stability for both companies and for the dealer networks that provide customers with quality boats at exceptional values,” said Morris, who also is founder/CEO of Tracker Marine Group. “Ive had the pleasure of knowing Forrest Wood many years, and I deeply respect him and his family that founded and built a solid performing business with excellent products.”
“It’s also important that our companies share comparable cultures and values and are dedicated to manufacturing quality products in the USA, added Morris.
Following the closing of the transaction, Fishing Holdings will continue operating independently under its existing management at its headquarters in Flippin, Ark., located a two-hour drive from Bass Pro Shops headquarters in Springfield.
“We are impressed with the company’s leadership team and performance and look forward to welcoming them to the Bass Pro Shops family,” said Morris.
“We are fortunate to partner with Bass Pro Group, which understands the industry and our brands,” said Fishing Holdings President Randy Hopper. “This new alliance will provide synergies that will strengthen our independent dealer base and ensure our continued focus on fishing.”
“Im excited for Ranger and the team at Fishing Holdings,” said Wood. “Johnny’s organization is deeply rooted in fishing and dedicated to conservation. He’s made a huge contribution to our sport, and I believe this is a real opportunity to better serve so many dealers and loyal customers around the country.”
