Bajío, the maker of blue-light filtering, sustainably-made, performance sunglasses, has partnered with Fly Fish Europe, a fly fishing distributor in Europe, to expand to a broader consumer base.
“Partnering with Fly Fish Europe is a significant moment for Bajío Sunglasses,” said Sean Kelly, vice president of sales. “With over 600-plus retailers in the U.S. alone, we’re looking forward to expanding our reach into European markets and making our sustainably-made performance eyewear available to mindful consumers across the globe.”
The company represents more than 100 years of collective eyewear experience. Its technical expertise and performance-driven technology, particularly its color-correcting and blue light blocking Lapis lens technology, provide fly fishermen with polarized clarity.