Backcountry.com named Smith Optics its 's 2009 Vendor of the Year from a field of 450 nominees.
Judges summed up their enthusiasm by saying that Smith excelled across many areas, including innovative product, outstanding marketing support, a high level of interaction with Backcountry.com's business, logistics and fulfillment, and major support with customer service training.
“Smith continues to push the industry by combining cutting edge technology with fashion-forward designs,” said Jeff Snyder, Backcountry.com's vice president of merchandising. “They have a high level of interaction with our business that includes marketing, customer service training and product performance. Their fulfillment and logistics are second to no one. We look forward to continued growth with Smith Optics and are proud to be associated with the brand.”
