Backcountry. com will announce its 2008 Vendors of the Year, Black Diamond Equipment, Ltd. and Patagonia, at its annual Adventure Party on Oct. 4.
“Our vendors are our partners. When they go over and above business-as-usual when working with us, we definitely take notice,” said Jeff Snyder, VP of merchandising at Backcountry.com.
Backcountry acknowledges one hard goods and one soft goods vendor each year. To select the Vendors of the Year, Backcountry.com’s buyers consider each of their partners brand-generated customer relationship, year-over-year sales, GMROI, inventory availability, and marketing support.
