Cyber Monday is projected to hit $7.9 billion by the end of the day, making it the largest online shopping day of all time in the U.S., according to Adobe. This represents a 19.7 percent increase year-over-year year-over-year as of 7:00 p.m. ET.
Author: SGB Media
Women’s Running Releases 2018 Audience Study
Women’s Running released its 2018 Audience Study based on interviews with 6,572 of its readers. The survey found Women’s Running audience on average spent $1,438 each year on running-related goods and services and an additional $1,155 on running-related travel. Respondents on average ran average of 198 days a year for 941 annual miles.
Pocket Outdoor Media To Host Media Hub At The Running Event
Competitor Running, Women’s Running, Triathlete, and VeloPress will host the Official Media Hub of The Running Event 2018 tradeshow from November 28 to 30 at the Austin Convention Center.
Kohl’s Announces $3 Million In Donations For Family Health And Wellness
Kohl’s on Tuesday announced today the company will award $3.2 million in grants to more than 300 nonprofit organizations across the country that work to improve the health and wellness of children and families as part of its national giving program, which is an extension of the company’s ongoing commitment to health and wellness.
Yeti Holdings Announces Exercise Of Over-Allotment Option
Yeti Holdings Inc. on Tuesday announced that the underwriters of its previously announced initial public offering of common stock have exercised, in part, their option to purchase additional shares of common stock, in an amount of 918,830 shares, from the selling stockholders at the public offering price of $18.00 per share, less the underwriting discount.
Hydro Flask Announces Grant Recipients of 2018 Parks For All Charitable Giving Program
Hydro Flask, maker of insulated stainless steel flasks and soft good innovations and a Helen of Troy Ltd. company, has announced the recipients of its 2018 Parks for All Charitable Giving Program.
Rossignol To Open Pop-Up Apparel Boutique In Aspen, CO
Building off the successful launch of flagship store and pop-up boutiques across France, Italy, Switzerland and Norway, including last month’s new Paris flagship store location, Rossignol has announced the planned opening of its first U.S. retail pop-up boutique in Aspen, CO, next month.
Merrell Joins The Ragnar Trail Series As The Official Footwear Partner
Merrell has announced a partnership with Ragnar Trail Series as the official footwear sponsor of the 2019 and 2020 seasons.
Dick’s Sporting Goods Commits $6 Million To Youth Sports
Today on Giving Tuesday, Dick’s Sporting Goods and The Dick’s Sporting Goods Foundation, announced a $6 million commitment to support youth sports teams in need. Since 2014, Dick’s and the Dick’s Foundation have committed over $55 million and have supported more than one million young athletes through its Sports Matter initiative.

Hibbett Slightly Lowers Full-Year EPS Outlook
Hibbett Sports Inc. slightly lowered its full-year earnings guidance after reporting third-quarter earnings came a penny below Wall Street’s targets. Comps in the quarter were basically flat. The sporting goods chain marginally lifted its comp guidance for the year with footwear comps seen improving.
AfterShokz Becomes Presenting-Level Sponsor For The BibRave 100
BibRave welcomed longtime partner, AfterShokz, as presenting-level sponsor of The BibRave 100 awards luncheon on November 28 at The Running Event.
Riddell Partners With The Alliance of American Football
Riddell and The Alliance of American Football announced a multi-year partnership bringing the latest in football helmet technology and protective equipment to the new league and its players. Riddell will serve as the official protective equipment partner of The Alliance through the 2021 season.
Columbia Sportswear Appoints VP And General Manager Of China
Columbia Sportswear Company announced the appointment of John Soh as vice president and general manager of China, effective February 2019. Soh was senior commercial director in the Asia Pacific region for Lego.

The Buckle Misses On Earnings, Revenue
The Buckle Inc. announced Monday that net income for the fiscal quarter ended November 3, 2018, was $20.5 million, or 42 cents per share, missing Wall Street’s target by 4 cents.

Saucony Appoints Chief Marketing Officer
Saucony, a division of Wolverine Worldwide Inc., announced that Don Lane has been named chief marketing officer, effective immediately. Lane joins Saucony from DraftKings, the Boston-based global sports technology and entertainment company.