Studies Reveal What Drives Consumers Most…

Product quality lags behind selection and price as primary motivators for consumers purchasing sporting goods, according to a recent study released by Vertis. The firm’s Customer Focus 2004 report also confirms some long-held beliefs about the difference

Studies Show Participation Trends…

The participation reports from the NSGA and SGMA are hitting the streets and both organizations hit on some key points in the last week in a run up to the release of the full numbers. The NSGA developed an index by state to signify how likely it would be

Yue Yuen Takes Stake in Luen Thai IPO…

Luen Thai, the Hong Kong based apparel manufacturer that recently announced a joint venture with Yue Yuen to focus on the global athletic apparel market, will float an IPO in efforts to raise approximately HK $680 million (US $72.2 million) to help fund n

Hi-Tec Re-Branding is Right on Track…

Hi-Tec Sports has brought former Ecco Global Marketing Director, Tony Linfor on board as their own Group Marketing Director. The move is the latest step in Hi-Tec’s global re-branding effort that has been met with much success in both Europe and in the U

K2 Closes Marmot and Funding Deals…

K2 Inc. has closed its previously announced acquisition of Marmot Mountain Ltd., which was valued at approximately $84 million plus the assumption of debt estimated to be in the $20 million to $24 million range…

Danner Lands Another Military Deal…

LaCrosse Footwear has taken a military order for $5.0 million for its Desert Acadia boot under the Danner brand. This is the second large military order the company has received in the last year. The last order, placed in December, totaled $4.9 million

Columbia Fight on Fakes Marches On…

Columbia is continuing its company-wide effort to stop counterfeit products from making their way to market with another raid of a group of factories in the cities of Jinjiang and Shishi, which are in the Fujian province in China. The company teamed up wi

Deckers Inks License Deal for Ugg Sportswear

Deckers Outdoor Corporation has entered into a license agreement with David Peyser Sportswear, Inc. for the sale of UGG Australia branded outerwear in the United States. Under the terms of the agreement, David Peyser Sportswear, Inc. will design, manufact

Danner Receives $5.0 Million Military Contract

LaCrosse Footwear's Danner subsidiary received a $5.0 million GSA delivery order to supply boots to the U.S. military. The order will be for the Company's Desert Acadia boot, which is specifically designed to perform in desert combat conditions.

Axcent Sports Adds New Reps

Axcent Sports, the exclusive supplier of Descente Cycle, Run, Triathlon and Fitness apparel in the USA and Canada has added key sales reps in important territories over the last several weeks in preparation for its Spring 2005 product launch. Chris Watson

Columbia Nabs More Chinese Counterfeiters

Columbia Sportswear has again joined forces with Chinese authorities to raid factories producing counterfeit Columbia Sportswear apparel. The recent raids resulted in the seizure of more than 8,100 pieces of counterfeit sports apparel. Due to the large nu

Blumenthal Leaves IMBA for Bikes Belong

Tim Blumenthal, executive director of the International Mountain Bicycling Association (IMBA), has been picked from a pool of more than 500 applicants to lead The Bikes Belong Coalition. Bikes Belong is the industry trade group dedicated to putting more p