Authentic Brands Group (Authentic) named Tim Derner, formerly of Amazon, as its global head of Marketplaces, effective June 2. Derner worked at Amazon for over a decade, most recently as director of Amazon Fashion and Luxury Stores.
Over the past few years, Derner partnered with Authentic to expand its online presence and retail sales of its brands on Amazon, including Reebok, Brooks Brothers, Eddie Bauer, and Aéropostale.
In his new role at Authentic, Derner is responsible for expanding the company’s global distribution strategy, which focuses on “strengthening partnerships, accelerating brand reach and driving incremental value across platforms,” according to Authentic’s media release.
Derner reports to Matt Maddox, company president, working closely with Adam Kronengold, chief digital officer, and Jarrod Weber, global president of Sports & Lifestyle, to drive innovation and scale Authentic’s brands across key markets.
“Marketplaces are a critical engine for long-term brand growth,” said Maddox. “Tim’s track record of building high-performing teams and scaling digital marketplaces worldwide makes him the ideal leader to deepen our capabilities in this space. His appointment marks a significant step in making this channel a cornerstone of our global distribution strategy.”
“Authentic has built an unparalleled portfolio, and there’s an incredible opportunity to reimagine how iconic brands show up on global marketplaces,“ Derner said. “We’re just scratching the surface of what’s possible when great brands are optimized for discovery and conversion at scale, and I’m thrilled to help build on that momentum through world-class marketplace execution.”
Derner is based in New York.
Authentic’s brand portfolio includes Shaquille O’Neal, David Beckham, Reebok, Champion, Nautica, Elvis Presley, Marilyn Monroe, Sports Illustrated, Eddie Bauer, Aéropostale, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Quiksilver, Billabong, Sperry, Hunter and Ted Baker. Through its joint venture with Saks Global, Authentic Luxury Group (ALG) drives growth for luxury and accessible luxury brands, including Barneys New York, Judith Leiber, Hervé Léger, Vince, Neiman Marcus, Saks Fifth Avenue, and Saks Off 5th.
Images courtesy Authentic
