Ashworth, Inc. named Peter M. Weil as its CEO. Mr. Weil will also continue to serve as a member of the Board of Directors.

Mr. Weil brings an extensive background in apparel and retailing to his new responsibilities. From 1996 to 2004, he served as Senior Vice President/Director of Management Horizons (PricewaterhouseCoopers – Retail Consulting Group). Clients he has served include Hewlett Packard, Disney, Brooks Brothers and Nordstroms. Mr. Weil previously held Senior Vice President positions with Macy’s, Marshalls and J Baker/Morse Shoe. His expertise includes merchandising and supply chain management. Peter Weil previously served as a member of the Company’s Office of the Chairman. (The Office of the Chairman was Ashworth’s interim executive body utilized until a new CEO was identified. With Mr. Weil’s appointment, this office will no longer be needed.)

The company also announced that Winston E. Hickman will remain with the company as its CFO until mid November or until such time as necessary to ensure a smooth transition. The company will undertake a search for a new CFO immediately.

James B. Hayes, Ashworth’s Chairman of the Board, commented, “The appointment of Peter Weil as CEO is a key step forward for Ashworth. As an active member of the interim Office of the Chairman Peter has already helped the Company identify and address important operational issues and opportunities. We are very pleased that Peter has agreed to be the CEO responsible for implementing needed change.” Mr. Hayes further noted, “We also greatly appreciate the important contributions Mr. Hickman has provided with our strategic direction during this transitional year. We wish Winston the best in all future endeavors.”

Commenting on his new assignment Mr. Weil said, “It is both an honor and a privilege to lead this organization into the future. Ashworth has a rich history and is a brand name envied throughout the world of golf. Building on that distinguished past is a great opportunity.”