American Sporting Goods announced the recent hire of Keith Dunlap in the position of EVP of sourcing and inventory. With over 25 years of sourcing and operational experience in the footwear industry, most recently with the Nine West Group and Fila USA, Inc., Dunlap will oversee all aspects of factory selection, product costing, and order placement for all ASG brands including AND 1, AVIA and rykä. 

Dunlap will also work to refine existing relationships with current sourcing partners to reduce costs, improve quality and decrease lead times. 


“We are thrilled to have Keith Dunlap as part of the American Sporting Goods team,” said ASG CEO, Tom O’Riordan.  “He brings a wealth of international knowledge to our company and will be imperative in furthering our relationships with sourcing partners around the globe.”


“I am very excited to be a part of the ASG senior management team and have the opportunity to use my experience to help ASG achieve even greater success,” noted Keith Dunlap.  


Brands under the ASG umbrella include AVIA, AND 1, rykä, Nevados, Yukon, NSS, APEX, Turntec and Triple Five Soul.