Amer Sports has appointed Jeffery Ma as president of Greater China, effective July 1. He succeeds John Yao, who is taking a new leadership role outside the company.
Ma joins Amer Sports from the role of CEO of Zhongqiao Sports, a sporting goods company in China. He previously held executive positions at Topsports, the largest sporting goods retailer in China, and at Adidas.
Ma will also join the company’s global leadership team. He will be based in Shanghai.
“I am very pleased to have Jeffery Ma starting to lead Amer Sports in Greater China. Jeffery brings a wealth of business and organization leadership experience from fast-growth businesses in our industry, with deep consumer and omni-channel development expertise in China,” said Amer Sports’ CEO James Zheng.
“At the same time, together with the Global Leadership Team, we thank John Yao for his leadership and wish him all the best in his new position. During the past five years, John has been instrumental in building the Amer Sports business and organization in Greater China from a small foundation into one of the leading sporting goods companies in the market, which is a great achievement.”
Amer Sports’ brands include Arc’teryx, Salomon, Wilson, Peak Performance, Atomic, Armada, ATEC, DeMarini, EvoShield, and Louisville Slugger.
Image courtesy Amer Sports
