Amazon announced that the company’s 2023 Prime Day Sale will be held from July 11-12. As in previous years, Amazon Prime Day is a 48-hour sale offering Prime members-only discounts. Last year, Amazon Prime Day ran in more than 20 countries from July 12-13.
Amazon said, “Prime members can save big on popular brands like Lancôme, Kérastase, Peloton, Victoria’s Secret, YETI, The Drop, and Sony, and save on new Amazon-exclusive deals from D’Amelio Footwear, OPI and Alo Yoga. Plus, members will get exclusive access to Amazon’s lowest prices so far this year on select products from a variety of brands like Bose, Hey Dude, and Theragun. This Prime Day, members in the U.S. can also shop more deals on small business products than ever before.”
New features will launch during Amazon’s Prime Day 2023, including select invite-only deals and savings when shopping through Amazon using its Buy with Prime functions.
During its Prime Day sale last year, Amazon reported selling over 300 million products globally, making it the largest sale in the company’s history.
Market research firm eMarketer estimated Amazon Prime Day 2022 sales reached $7.76 billion, up 16.7 percent from $6.65 billion in 2021, when sales grew 7.8 percent year-over-year.
Photo courtesy Amazon
