Amazon announced expansions to its Amazon Halo fitness subscription service with three additions to the offering: Halo View, a health tracker; Halo Fitness, a service for interactive home video workouts and Halo Nutrition, a personalized, guided meal planner.

  • Halo View features an AmoLed color display with haptic feedback that offers access to activity, sleep scores, blood oxygen levels, live workout tracking, text and move notifications. It also includes an optical sensor to monitor heart rate and blood oxygen, a skin temperature sensor and an accelerometer.
  • Halo Fitness offers “studio-quality workouts” led by “industry experts,” and offers real-time display of metrics including heart rate and heart rate intensity zone. The workouts include coaches like Michael Hildebrand, Elena Cheung and Elizabeth Andrews, and will offer cardio, strength, yoga, outdoor, and mobility classes.
  • Halo Nutrition will offer recipes and meal planning, with options to tailor-made menus based on dietary preferences and requirements, or pre-curated menus for specific diets including Classic, Keto, Mediterranean, Nordic, Paleo, Vegan and Vegetarian. At launch, Halo Nutrition will offer over 500 recipes from partners including Whole Foods and WW, with integration with Alexa Shopping list for finding ingredients.

“Customers tell us Halo is having a meaningful impact on their lives, offering important insights and tools they need to meet their health goals,” said Melissa Cha, vice president, Amazon Halo. “We’re excited to add even more to Halo, with new experiences to help members work out and nourish their bodies, plus Halo View, a new fitness tracker that adds a display, lowers the price and comes bundled with a full year of Halo membership included for just $79.99. These new additions are a significant step forward in our mission to offer a great value service that’s always getting better and enable customers to better understand their health.”

Pricing and Availability

Halo View comes bundled with one year of Halo membership for $79.99, and will start shipping in time for the holidays. Customers have more choices than ever in picking a band to fit their style: Sport bands are available in 15 colors starting at $14.99 each, in addition to fabric bands in eight colors, leather bands in tan and black, and metal band options, which are all $29.99 each.

Halo Fitness content will start rolling out to members in the Halo app later this year, with live personalized fitness metrics coming next year. Halo Nutrition will be available in January 2022. Both Halo Fitness and Halo Nutrition are included as part of the Halo membership.

Photo courtesy Amazon Halo Fitness